Founded in 1998 by father-son watch enthusiasts, Beckertime is one of the largest providers of pre-owned luxury brand watches generating over $1 million in monthly sales revenue. In 2011, the online retailer turned to KOMI Marketing to manage its digital marketing efforts.
As Beckertime and KOMI Marketing sought to expand its online presence, they faced a bottleneck when trying to build high quality links. The process of researching and finding relevant high-traffic websites for link building was taking a significant amount of time, preventing them from engaging in other search engine optimization (SEO) strategies like content generation and social media.
In order to improve the link building research process, Beckertime and KOMI Marketing leveraged MixRank’s intelligent search engine to find quality traffic sources in seconds. Using MixRank, KOMI Marketing instantly uncovered over 50 websites relevant to Beckertime and started building links at a constant pace.
With MixRank’s easy-to-find data, KOMI Marketing and Beckertime saved 90% of the time on its research for link building, freeing them up to focus on other SEO strategies and marketing campaigns. Additionally, by building links on these websites, Beckertime and KOMI Marketing have seen a steady 8% increase in unique visitors every day.
“MixRank’s traffic sources for related ads are really awesome for link building. Without PPC, I’ve seen a significant boost in unique visitors every day from these backlinks.”
— Joseph Chambers, CEO of KOMI Marketing
Founded as a search engine marketing agency in 2009, KOMI Marketing has since grown into an online marketing company that provides SEO, web development, and social media services. In addition to working with Beckertime, KOMI Marketing builds and manages integrated online marketing programs for clients in a variety of verticals, including apparel, jewelry, and furniture. KOMI Marketing has standardized with MixRank as its primary search engine for link building research.